{"product_id":"sony-cyber-short-rx10-iv","title":"RX10 IV Cyber-shot High Zoom Digital Camera DSC-RX10M4","description":"\u003cstrong\u003eFocus like lightning and zoom ahead\u003c\/strong\u003e\u003cbr\u003eExperience the RX10 that elevates all-in-one camera capabilities and image quality to an all-time high.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTop-speed AF meets super zoom range\u003c\/strong\u003e\u003cbr\u003eNow, it’s easier to capture more stunning stills and movies at every opportunity. The new RX10 IV is much more than a solid, smart all-in-one compact—it packs enough groundbreaking innovations for even professionals to marvel at, from this ultra-fast AF system of its kind, to legendary optics throughout its 25x zoom range, to extraordinarily precise, powerful image processing, and more. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAF makes a giant leap\u003cbr\u003e0.03-sec. autofocus speed doesn’t miss a move\u003c\/strong\u003e\u003cbr\u003eThe RX10 IV’s AF systems heighten response, accuracy, and range for more controllably precise, tenacious focus on your subject, however quickly the scene’s action unfolds.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eIncomparable AF speed\u003cbr\u003eSee ultra-fast autofocus in action\u003c\/strong\u003e\u003cbr\u003eWorld-leading 0.03-s AF speed is made possible by the 1.0-type Exmor RS™ CMOS image sensor that provides for fast, accurate autofocusing at all times. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAll-around AF coverage\u003cbr\u003eAutofocus captures a subject wherever it is in the image\u003c\/strong\u003e\u003cbr\u003e315 phase-detection AF points cover approx. 65% of the image area to provide widespread autofocus coverage of subjects that appear in the frame.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTenacious AF tracking\u003cbr\u003eStays on moving subjects for as long as you like\u003c\/strong\u003e\u003cbr\u003eWith High-density Tracking AF Technology, focus reliably stays on moving subjects and activates AF points to cover the area around the subject.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAdvanced operation with an easy touch\u003cbr\u003e\u003cbr\u003eMore tactile focus control even when shooting\u003c\/strong\u003e\u003cbr\u003eThe exemplary RX10 IV puts more intuitive, versatile control of focus right at your fingertips.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSmooth focus point selection with Touch Pad AF\u003c\/strong\u003e\u003cbr\u003eSlide your finger to shift focus. It’s handy while monitoring the viewfinder. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTap on a next subject with Touch Focus\u003c\/strong\u003e\u003cbr\u003eSimply touch the LCD screen to focus on the chosen subject.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eMore rapid, wide-ranging autofocus control\u003cbr\u003e\u003cbr\u003eAF operation extended and refined\u003c\/strong\u003e\u003cbr\u003eTouch operation and other autofocus innovations take optimal advantage of the Fast Hybrid AF system’s superior speed, accuracy and versatility for location shooting, continuous shooting, and ultra-telephoto shooting.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFocus Range Limiter2 is ready for action\u003c\/strong\u003e\u003cbr\u003eThis allows for more rapid focusing according to distance from subjects.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAF-A mode optimizes AF mode automatically\u003c\/strong\u003e\u003cbr\u003eAutomatically switches between Single AF and Continuous AF tracking, whichever is optimal.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eNo half-press to focus with AF-ON\u003c\/strong\u003e\u003cbr\u003eThis lets you capture moments instantly without a half-press focus sequence.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eGet to the peak of the action\u003cbr\u003e\u003cbr\u003eContinuous shooting up to 24fps\u003c\/strong\u003e\u003cbr\u003eConsistently capture decisive moments of even fast-moving action. The RX10 IV features a high-speed front-end LSI and the vast power of the BIONZ X™ image processing engine to enable continuous shooting, even with AF\/AE tracking, at up to approx. 24fps3 for up to 2494 frames at a time.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eHigh-speed 24fps shooting with AF\/AE tracking\u003cbr\u003eFeatures refined to match higher shooting capability\u003c\/strong\u003e\u003cbr\u003eEven images shot continuously at 24fps look extraordinarily smooth and rich as you monitor them on the electronic viewfinder that keeps display lag to an absolute minimum during shooting.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSilent electronic shutter\u003cbr\u003eShoot noise-sensitive scenes without making a sound \u003c\/strong\u003e\u003cbr\u003eRecord live performances, wildlife, and action without being distracting, by setting the electronic shutter for silent shooting. Up to 1\/32,000-s fast, this shutter also minimizes image distortion.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAll-in-wonderful\u003c\/strong\u003e\u003cbr\u003eSony packs the RX10 IV with extraordinary large aperture lenses, a state-of-the-art BIONZ X™ processor ensuring high resolution out to the images' edges, capability to shoot dazzling bokeh and steady close-ups, and much more. The quality of every still and movie image, even shot at top speed, is as clearly superior as all the innovation that this brilliant Cyber-shot™ contains.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eThe pursuit of optical perfection\u003c\/strong\u003e\u003cbr\u003eFlawless images take more exceptional elements of refinement \u003cbr\u003eThe built-in ZEISS® Vario-Sonnar T* 24-600 mm F2.4-4 high magnification zoom lens achieves excellent contrast and sharpness in every shot, throughout an extreme wide-angle to ultra-telephoto range.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAdvanced BIONZ X™\u003cbr\u003ePowers image processing to an all-time high \u003c\/strong\u003e\u003cbr\u003eThe BIONZ X™ image processor’s advanced algorithm improves image quality by enhancing resolution, minimizing noise, and depicting reality in all its variety and subtlety.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFast Hybrid AF for 4K movie recording\u003cbr\u003ePro class shooting features for more professional results\u003c\/strong\u003e\u003cbr\u003eFast Hybrid AF makes autofocus more speedy and accurate, while 4K movie (QFHD: 3,840 x 2,160) recording with full pixel readout and no pixel binning ensures footage with resolution high enough to satisfy professionals.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003ePro-style operability\u003cbr\u003e\u003cbr\u003eOperate on impulse\u003c\/strong\u003e\u003cbr\u003eFocusing, monitoring, setting adjustments and other essential functions not only feel natural to handle at all times—they’re designed to accommodate professional-style applications as well.","brand":"Sony","offers":[{"title":"Default Title","offer_id":51752998764843,"sku":"DSCRX10M4\/B","price":2198.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/8610\/2571\/files\/GBRYGa8en8HqjNNqYZqzdw_39110855-88c3-43e7-8e2c-d113df1866c4.jpg?v=1769600806","url":"https:\/\/royalphoto.com\/en\/products\/sony-cyber-short-rx10-iv","provider":"Royal Photo","version":"1.0","type":"link"}